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WRAPPED

2023-2024

As the school year comes to a close, let’s celebrate our collective impact on children’s literacy by the numbers. Together, we’ve changed the game!

LEARNING MOMENTS DELIVERED:

1

Each LMD represents a player’s interaction with a piece of Shoelace educational content, signaling that students are deeply engaged in educational content as they play.

THIS YEAR WE PROVED:

The average learner who plays Shoelace games for 

≥30 minutes every week

levels up their reading by

one full grade level

in 20 weeks.

MONSTERS BATTLED:

0

and counting

Classrooms around the world banded together to battle monsters and build literacy with Shoelace Class Missions.

REWARDS DISTRIBUTED:

   110,246

Educators and parents around the world rewarded their learners for a job well done. 


M-COINS EARNED:

   88,180,485

Players spent their hard-earned M-Coins on all types of cool things!

THE YEAR'S MOST POPULAR:

Avatars and Pets

PLAYERS' CREATIVITY
AND TENACITY BLEW US AWAY.

A number of players’ bases caught our attention and are now known as this year’s

Top 10 Best-Fortified Bases

WITH YOUR GUIDANCE AND FEEDBACK:

We took big strides in our product and made Shoelace better than ever.

SHOELACE AROUND THE WORLD:

Shoelace users spanned the globe, reaching 372,912 new learners in 63 countries.

Oman

Greece

Norway

Ethiopia

Kuwait

Spain & Portugal

Barbados

Ukraine

Bermuda

Pakistan

Argentina

Curaçao

Bahrain, Qatar & UAE

Taiwan

Mongolia

Panama

Cambodia, Vietnam, Thailand

Algeria & Tunisia

Martinique

Jordan

Guam & Northern
Mariana Islands

Costa Rica

Netherlands & Belgium

Germany

Trinidad & Tobago

Romania

Jamaica, The Bahamas, Dominican Republic, Puerto Rico

Italy

India

Honduras

Egypt

Japan

United Kingdom & Ireland

Nigeria

Tanzania

Indonesia, Malaysia, Singapore

Brazil

Turkey

Philippines

Columbia

South Africa

Mexico

Kazakhstan
Hong Kong
South Korea
Australia
New Zealand
Canada
United States

MOST ACTIVE REGIONS:

United States

Canada

New Zealand

THANK YOU TO ALL

39,620 educators and 372,912 players

around the world who have invited Shoelace into your classrooms and homes this year.

Each of you has helped move the needle on literacy… and had a lot of fun doing it!

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